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IT ALL STARTED WITH SHAVING CREAM
One day, co-founder Aimee Werner found herself needing to shave, but stuck without this essential—so she borrowed her husband’s imported foamless shave cream. Although the scent wasn’t exactly her cup of tea, she called it the best shave of her life and wished she could find something that worked so well, without the manly smell.New content outlets to amplify organic performance
We devised an intelligent interest and behavior-based campaign to drive video views on YouTube which also resulted in website traffic and social media interactions increasing notably.
Maximizing digital engagement.
Improving visibility.
Through a combined search strategy, we improved visibility for a number of broader holiday terms and delivered a return on investment.
3:1
ROI on pure profit from Search Marketing.